- Today I am looking at the 3 reasons why you might need a pitch document.
- Quicker route than pulling together a business plan and detailed forecast
- To get started try some on-line tools and templates – I use Liveplan
- You can involve your senior team and other shareholders to get buy-in
- This will build your confidence
- Great intro into thinking through the opportunities and risks
- Will make you think about what issues you need to address
- Could facilitate discussions with a potential investor
- No time for a detailed plan – you just need something pulled together quickly
- Don’t avoid the financials – important for your credibility
- Make sure your numbers add up
Tip: Try to keep it simple – with as few slides as possible. You should
aim to walk someone through this within 15 minutes, getting the reader
interested as quickly as possible.